{"id":3834,"date":"2017-01-12T13:11:15","date_gmt":"2017-01-12T12:11:15","guid":{"rendered":"http:\/\/www.gulliksson.se\/en\/?p=3834"},"modified":"2017-01-12T16:44:30","modified_gmt":"2017-01-12T15:44:30","slug":"business-success-requires-strategic-protection-of-intellectual-property","status":"publish","type":"post","link":"https:\/\/www.gulliksson.se\/en\/business-success-requires-strategic-protection-of-intellectual-property\/","title":{"rendered":"Business success requires strategic protection of intellectual property"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text]<strong>What started out as an experiment can quickly turn out to be a business idea well worth protecting. As specialists, Gulliksson can help assess, register, commercialize and defend your IP rights, thus boosting business certainty and success.<br \/>\n<\/strong><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Strategically protecting ideas at an early stage and regularly reviewing collaboration agreements, terms and conditions, and licences can be decisive. Especially when they involve unique expertise. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8220;Contacting us for advice at an early stage is a good idea,\u201d says Per Ericsson, Partner at Gulliksson, who talked about some long-term relationships with researchers and companies. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">For natural reasons, these relationships vary in intensity over the years. Contact between Gulliksson and clients generally intensifies when external financiers come into the picture.<br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">&#8220;Researchers who want to be able to put their heart and soul into their own invention are wise to seek assistance with both patents and contracts well in advance. For Gulliksson, it&#8217;s always easier to help if we are involved from day one \u2013 before a situation has arisen or a dispute is at hand. \u00a0<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Another advantage of giving some thought to intellectual property law early on is that strong intellectual property protection makes it easier to find partners. Managing trade secrets and know-how strategically and confidentially at all times is very important.<br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u201cA strong relationship requires ongoing contact, giving us insight into the interests of those involved so we can provide advice and support on licence agreements and all collaborative agreements. For example, other parties to the collaboration may not necessarily have the same intent as the researcher, but with good advice, the transaction can benefit all involved,\u201d Per Ericsson explains.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Per often assists in the creation of joint ventures that fully utilize unique knowledge and expertise.<br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">&#8220;Protecting and safeguarding intellectual property is a challenge for everyone with specialized expertise.\u00a0This might not be top of mind in the midst of a project or research. But a well-written contract, especially for collaboration and licences, is crucial for both financial and knowledge reasons,&#8221; says Per Ericsson, who still thinks that more and more companies and investors understand and are aware of inventors and the importance of valuing them and their knowledge, which is often unique.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cWe use milestones on our journey and can ensure that the researcher or company retains influence when new financing comes into the picture.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All businesses are affected and influenced by a number of commercial law issues. With Gulliksson you will receive well-grounded and proactive advice within most areas of commercial law. You can <a href=\"http:\/\/www.gulliksson.se\/en\/team\/\">engage us<\/a> for specific questions or as general adviser.<br \/>\n<\/span><span style=\"font-weight: 400;\"><a href=\"http:\/\/www.gulliksson.se\/en\/team\/per-ericsson\/\"><br \/>\n<\/a><span style=\"font-weight: 400;\"><a href=\"http:\/\/www.gulliksson.se\/en\/team\/per-ericsson\/\">Per Ericsson, partner at Gulliksson<\/a>, represents both national and international clients. His practice focuses on market law and intellectual property work and litigation, with particular emphasis on the pharmaceutical, life sciences sectors and the IT-industry. He also advises clients within general commercial law.<\/span><a href=\"http:\/\/www.gulliksson.se\/en\/team\/per-ericsson\/\"><br \/>\n<\/a><\/span>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text]What started out as an experiment can quickly turn out to be a business idea well worth protecting. As specialists, Gulliksson can help assess, register, commercialize and defend your IP rights, thus boosting business certainty and success. Strategically protecting ideas at an early stage and regularly reviewing collaboration agreements, terms and conditions, and licences can&#8230;  <a class=\"excerpt-read-more\" href=\"https:\/\/www.gulliksson.se\/en\/business-success-requires-strategic-protection-of-intellectual-property\/\" title=\"Read Business success requires strategic protection of intellectual property\">Read more &raquo;<\/a><\/p>\n","protected":false},"author":3,"featured_media":3830,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[120,119],"tags":[],"class_list":["post-3834","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gulliksson-news","category-industry-news"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.gulliksson.se\/en\/wp-json\/wp\/v2\/posts\/3834","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gulliksson.se\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gulliksson.se\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gulliksson.se\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gulliksson.se\/en\/wp-json\/wp\/v2\/comments?post=3834"}],"version-history":[{"count":6,"href":"https:\/\/www.gulliksson.se\/en\/wp-json\/wp\/v2\/posts\/3834\/revisions"}],"predecessor-version":[{"id":3841,"href":"https:\/\/www.gulliksson.se\/en\/wp-json\/wp\/v2\/posts\/3834\/revisions\/3841"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gulliksson.se\/en\/wp-json\/wp\/v2\/media\/3830"}],"wp:attachment":[{"href":"https:\/\/www.gulliksson.se\/en\/wp-json\/wp\/v2\/media?parent=3834"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gulliksson.se\/en\/wp-json\/wp\/v2\/categories?post=3834"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gulliksson.se\/en\/wp-json\/wp\/v2\/tags?post=3834"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}